Fundraising for a World Without Type 1 Diabetes
Do you love planning and organizing events? Want to plan an event to support Breakthrough T1D? Have a small business and are looking to give back? Setting up third party events and campaigns to support Breakthrough T1D is easy through Breakthrough T1D Your Way, and is a great way for you to engage your network in our shared vision of a world without T1D!
What’s a third party event? A Volunteer Fundraising Event or Campaign is an event or promotion organized, developed and executed by an individual (YOU!) business or organization for the purpose of raising money to advance Breakthrough T1D’s mission. You’re in charge of this chance to reach out to the people who know you best – and use your network and marketing know-how to promote your event!
Supporter Spotlight: Avenue Vision
Check out how Becky Furuta with Team Novo Nordisk / Team Type 1 Foundation and Avenue Vision decided to give back through a third party campaign. Avenue Vision let’s all their customers know they’ll donate to Breakthrough T1D for every patient who mentions the organization at the time of their purchase or when services are rendered in the office. And, since Becky rides for Team Novo Nordisk/Team Type 1 Foundation, Avenue Vision gives those who mention the organization a gift from TNN as an extra incentive for customers!
Customers love to support community-focused businesses and being part of something bigger than themselves, and Becky is using fundraiser as a way to tell her story to clients and customers through her place of business! Below is a flyer promoting Becky’s campaign – you may recognize our very own Kelli Raleigh!
You’ve set up your fundraiser through Breakthrough T1D Your Way and are excited to get started … what’s next?! Here is a quick list of five easy things you can do to jump start your efforts. You can find all of the resources listed below, and more information at …..
- Don’t forget to tell your story! People respond to stories that touch their heart. Personalize your fundraising page, draft compelling emails and social media posts, and be confident in telling your story. Successful fundraisers know that telling your story is the best way to inspire others to donate!
- Make a list of everyone that you’d like to reach out to and craft your message – decide whether you’re asking for donations, recruiting participats, or trying to gain sponsors for your event.
- Connect with others! Sharing your story is a crucial aspect of fundraising but it will only work if people actually hear your story. Use email, Facebook, Twitter, texts, letters and in-person conversations to convey your message.
- Offer regular updates and make all of your supporters aware of your progress! Regular updates show people what you’re doing and what they’re supporting, and act as a reminder to those who have yet to donate. Share your T1D story, Breakthrough T1D research updates, information on the event you’re hosting or the training you’re doing if you are participating in an athletic event.
- Finally … say thank you to your donors! Recognizing people’s generosity lets them know how much their support means to you and may increase their chances of supporting you next time, too!